The Final UOSM2008 Blog

Before this module, I considered myself a keen social networker, having profiles on many platforms such as Instagram, Twitter and Facebook. However, since completing the module, I have come to realise that not only did I lack significant skills in making my profiles authentic and interesting, but more importantly I learnt that I was not managing my online identity well enough and in a professional way. These are the two main things that I have developed and improved on as a result of this module.

I never realised how important creating your own material would be. This includes the text, audio, images and videos and by creating these, instead of just referencing other peoples work, makes your work so much more authentic and exciting, since it will be different to whatever your engagers may have read before. Early on in this module, I received comments prompting me to try and use my own visuals. At first, this worried me, as it was something that I had never done before and had no idea how to do. While i am confident using computers, I did not have the skills to do this. However, around half way through the module, someone mentioned the site “” and without this, my blogs may not have improved. It is a great site which makes creating your own visual content so much easier. I created pictures, tables and info graphs here to make my blog posts more eye-catching and in comments I received after doing this I received positive feedback about how people enjoyed and found the visuals I made helpful and beneficial to learning process.

Security and privacy was something that I definitely considered when setting up my profiles on these social sites. I chose carefully which ones I keep private and which ones I keep public. However, this module has alerted me to the fact that your online footprint may follow you around forever and that even though the account I set up to use in my leisure time may include content that professionals can easily find and would think inappropriate. Therefore, I am now much more aware of what I post online, especially on my non private accounts.Advantages of the Module

The topics discussed every week were extremely eye opening and taught me a lot about the web. They were particularly interesting as they were relevant to my own use of the web  and therefore this made engaging with readers through comments easier as I was able to communicate my own opinions and experiences related to the topics.

Below shows the key points I learned from each of the topics.


As a result of this process, I have decided to set up a new blog, about fashion which I am currently in the middle of designing. I plan to use these new skills I have learnt to make the blog as eye-catching and professional as possible. I would like to hopefully go in to the fashion industry and therefore I think a blog is a great way to show my individuality.


Topic 5 Reflection

Final topic post last Sunday, now for my final reflection post and this weeks topic was just as interesting and eyeopening as the rest. It was all about open access and the pros and cons of it. I thought it was funny how much this topic related to me at this time. Since it is coming to the end of the semester, its means assignments and exams are pretty much the only things on my mind ad one of the struggles of these assignments is that often I can not get access to relevant literature that may help me with these assignments or make them better. This is due to restrictions that some journals and other documents have. However, from reading other peoples posts this week, I have learnt i am not alone in this struggle. For my last blog post, I really wanted to use this opportunity to to use another way of creating interesting visuals. Therefore, this week, i used a website called to create a graphic to displays the pros and cons of sharing work on the internet and the pros and cons of restricting access to your work. I really liked using this website as it was simple to use but gave me lots of tools to make my graphic look exactly how i wanted it to. In the blog itself, i wish id gone into more detail on open access, as reading other peoples blogs from this week, i learnt a lot more interesting facts that i did not pick up in my own research. For example in Patricia’s blog i learnt that 40% of scientists had concerns about the quality of open access publications, and this figure dropped to 27% a year later. I thought that this was a really interesting statistic and so I opened up discussion on this by commenting. However, in my post i did research about IP and Creative Commons and so I feel like even though i could have learnt more about open access, learning about these other ways of sharing data was actually really valuable.

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Explain the advantages and disadvantages to a content producer of making their materials freely available online…

The internet is a great way of sharing your work with the world and getting the exposure you desire. However, it does of course have its downsides. Putting your own content online means that millions of people can have access to it meaning they can also use your content without permission, or even worse, claim it as their own work. However there are ways of preventing things like this from happening such as open access, creative commons, and IP. They all help content producers in different ways, some offering more protection to the producers content than others.

What is open access? “Open access is about making the products of research freely accessible to all.”(England) This means that the information is free to read and also that there are very few restrictions on reusing it. This brings many advantages to many users of open access. It is useful to authors, because it means that people will be able to access their work easily and so this means more people will see their work.  It is useful to readers because they will have access to more useful information and finally it is useful to funders as they will have funded research and open access will allow it to reach a wider audience.

What is Creative Commons? “Creative Commons is a non profit organisation that works to increase the amount of creativity (cultural, educational, and scientific content) available in “the commons” — the body of work that is available to the public for free and legal sharing, use, repurposing, and remixing.”(“What Is Intellectual Property?”) Many people can use creative commons from individuals to universities and leading technology companies. Creative Commons licenses works by allowing people to easily change their copyright terms from the default of all rights reserved to some rights reserved. This benefits both the producer and researcher because it allows researchers to use the content but still ensures that the producer still owns the content and will gain recognition from it.

What is IP? IP is short for Intellectual property, it “refers to creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names and images used in commerce.”(“What Is Intellectual Property?”) IP is protected in law by, for example, patents, copyright and trademarks, which means that people can earn recognition from what they invent and create and even gain a financial benefit. Intellectual property can be divided into two sections -industrial property and copyright. This type of system works well for both the producers and researchers. It works well for the producers because it rewards them for the content they have worked hard to create and it works well for researchers because it gives the producers the incentive to keep creating useful and enjoyable content.

In conclusion, for a content producer that doesn’t want their work used without reward or recognition, they should choose the route of IP or Creative Commons where their work will be protected. Open access is still a great tool for reaching an even larger audience however it comes with the risk of it being stolen.

Copy of Pros and Cons of making content freely accessible online


N.p., 2017. Web. 7 May 2017.

N.p., 2017. Web. 7 May 2017.

England, Higher. “What Is Open Access? – Higher Education Funding Council For England”. N.p., 2017. Web. 7 May 2017.

“What Is Intellectual Property?”. N.p., 2017. Web. 7 May 2017.

“What Is Open Access?”. N.p., 2017. Web. 7 May 2017.



Topic 4 Reflection

For topic 4 i really tried to develop my skills and make my post more authentic by creating my own images and diagrams. To do this I used, which i really enjoyed using because it was quite easy to use after a bit a practice but still created really eye-catching media. It was mentioned in some of my comments people mentioned that they really liked my graphics and that they helped summarise my points well so this is something i will continue to incorporate into my blog posts in the final weeks. Andrei brought up how the use of pinterest which i mentioned in my blog could also be helpful for teachers. This triggered me to consider the ethical arguments of using social media in education from a teachers perspective as i had not done this in my blog. Instead i focussed on purely from a students perspective. I think that social media is a great tool for teachers but i do think it can lead to issues where teachers just take other teachers teaching content and not adapt it or use it as their own which is morally wrong. In addition to this, teachers can also become the subject of bullying on forms of social media and so by encouraging the use of it this can only increase the chances of this happening. From reading Ausaf’s blog i was shocked to learn that 1/5th of cyberbullying is actually aimed at teachers. This weeks topic has really alerted me to the dangers of social media that were so easy to miss but so important to be aware of. I personally feel that more should be done to make students of all ages more aware.

Evaluate the ethical issues raised by the educational use of social media

Social Media has become a huge part of our day to day lives which is often associated with being a leisure activity or tool for business. However now there is a growing use of social media as an educational tool. With most of us students using social media in our free time, it is unsurprising that this is the way things have evolved. It sounds like a much more appealing way to learn and interact with teachers and other students than the generic email or meeting. There are many ways that social media can be used in education. For example, Youtube can be used to create educational videos on topics to help students revise or even learn something new forblock_4 the first time. Pinterest can be used to gather useful resources for students. Blogs can be used to open up discussions and debates and Twitter can be used by teachers to make announcements and answer questions publicly. This could save time as students can see if their questions have already been answered while a teacher wont have to reply to the same question over and over again. Social media allows students to learn in depth in a way that is easily accessible and not boring to them.

However, there are some debates as to whether social media should be used for educational purposes. Firstly, as social media is a tool that students mostly use for leisure, it can lead to being a distraction. It is too easy to flick from an educational video on youtube to your friends new photo upload on Instagram. Therefore it might not be the most focused way of learning. Secondly, the use of social media to ask questions and debate can discourage actual face to face interaction which people need to feel comfortable with, especially when it comes to job interviews. It hinders the process of building confidence in a safe environment to those that are shy. Finally, social media can sometimes get ugly. “In a study about cyberbullying at Indiana State University, researchers Christine Macdonald and Bridget Roberts-Pittman found that almost 22 percent of college students admit to being harassed online. Of this group, 25 percent report they were bullied through a social networking site.”1 While encouraging social media in education does not directly lead to cyberbullying, engaging more in social media increases the chances of getting involved.block_6In conclusion, social media is a very powerful tool that should definitely not be ignored in the classroom as there are many benefits. Personally, I like the combination of learning with social media and it has helped me make the most of my studies.

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“5 Ultimate Tricks Of Using Social Media As Learning Tools – Elearning Industry”. eLearning Industry. N.p., 2017. Web. 26 Mar. 2017.

“Education Trends And Issues – Social Media In The Classroom By Jenny Harris”. N.p., 2017. Web. 26 Mar. 2017.

“Pros And Cons Of Social Media In The Classroom — Campus Technology”. Campus Technology. N.p., 2017. Web. 26 Mar. 2017.

“Social Media In Education: How Social Media Is Changing Education”. N.p., 2017. Web. 26 Mar. 2017.

Topic 3 Reflection

I really enjoyed this weeks topic on how to create an authentic professional online profile as it highlighted to me the importance and impact it can have on your job. This week, I tried to developed my skills by creating some better visuals of my blog. I created a table to display pros and cons of social media in the work place and then also included a video link, which readers enjoyed and felt they benefited from. Therefor i will continue to create these type of tables in my future blogs.  However, next week i would like to develop this further by maybe creating a visual on pikto chart like Charley did or even a powtoon. Faazila suggested that i would benefit from implementing infographs into my posts. Another idea, I got from reading Scott’s blog was to create a small visual where last weeks previous topics are recapped. For me this was really useful when reading his blog because i was then able to recall quickly what i learnt from previous weeks and apply that knowledge to understanding this weeks. An interesting point Scott made in his post was how the idea of “‘authentic’ professional identities somewhat can be problematic as the nature of a professional identity involves editing and ‘selling’ yourself.” From my point of view I think it does make your profile authentic still as it is your authentic professional self. As long as you do not lie your profile is authentic. However in a discussion with Scott, it was interesting to find out that he felt it was to some extent inauthentic to hide some of our characteristics but agreed that they has to be a divide between our professional and private lives. In conclusion, this topic has encouraged me to be more careful with what i share online, and also to consider setting up separate profiles for professional use and private use.

Discuss the ways in which an authentic online professional profile can be developed…

“Your social media profile has now become your new CV.” “Is Your Social Media Damaging Your Chances Of Finding A Job? – NHB Recruitment”


Social media is a huge an unavoidable part of todays society that plays a role in many aspects of our lives. Therefore it is unsurprising that your online profiles can now have a massive impact on your professional life and potentially even cause problems when it comes to applying for new jobs. However there are also many advantages to having a great online presence consisting of many different types of online profiles. Therefore knowing how to develop an online authentic professional profile is essential.

Pros Cons
Bloggers and social media influencers can share content easily with their followers enhancing their online brand and growing their online presence. This can often lead to endorsement deals from many businesses. Sharing any offensive or inappropriate content on social media can often lead to people loosing their jobs as businesses do not want to be associated with that kind of negative content.
Keeping your profile content appropriate can show potential employers that you are the type of person they want to employ. Sharing inappropriate content may lead to employers rejection as they often screen a persons online profiles to check for criteria they can not legally advertise for.
Websites such as linked in can help connect you with exciting potential business connections. Social media can become addictive and this may lead to distractions while you are meant to be working.

These are just a few advantages and disadvantages of impacts of social media when it comes to the workplace. However it is essential that we build a authentic profile in order to avoid the negative repercussions. To do this we can look at the idea of creating an online brand.

“There’s no better way, for example, to gain a competitive advantage during a job search, secure industry recognition, enhance your credibility or to become an influencer in your niche.” (“Create An Unstoppable Personal Online Brand”)

Online branding is creating authentic profiles on chosen social media platforms that are consistent in their content and themes and in my opinion is the best way to approach creating online profiles that will not negatively impact your career. This is often done by bloggers who want their content to reach as many people as possible as by doing this readers know what to expect when they follow or subscribe to these channels. However it is just as useful to people in the work place. By creating an online brand you are limiting the content you put up and keeping it professional. This means that you are less likely to post inappropriate content. Another benefit to creating your own personal online brand is that it makes you seem more authentic if all your profiles represent that same thing. For example, tweeting about fashion, but Instagraming about cars may weaken your credibiltity of knowledge on both topics.

For more on online branding, check out this video!

Other things a person can do to develop their online profiles are to always be truthful in their content, to create separate accounts if they cant share everything they want on one account, keep photos appropriate and professional and finally share your strengths, skills and experiences as you never know what may catch an employers eye!


“10 Advantages And Disadvantages Of Social Networking | Futureofworking.Com”. N.p., 2017. Web. 12 Mar. 2017.

“Create An Unstoppable Personal Online Brand”. Digital Marketing Institute. N.p., 2017. Web. 12 Mar. 2017.

“Digital Footprints: How Social Media Can Affect Your Job Prospects”. Sanderson Recruitment Plc. N.p., 2017. Web. 12 Mar. 2017.

“Is Your Social Media Damaging Your Chances Of Finding A Job? – NHB Recruitment”. NHB Recruitment. N.p., 2017. Web. 12 Mar. 2017.

Topic 2 Reflection

I really enjoyed this weeks topic on online identities because it highlighted to me the possible negative aspects of having more than one identity and this was something that i had not really considered before, despite the fact i have had many social media profiles on various websites for many years. Therefore I have definitely learned a lot this week. What i did well in my post was have a clear structure. This was also mentioned in my comments and so I think this made my blog easy to read and the topic to understand. However, I feel like a lot of improvements could be made, for example, i need to make my blog visually more interesting. This could be by including tables, powerpoints, or even powtoons. Since my blog theme is quite simple, I feel like having interesting visuals within my posts is very important and key to making more readers want to read my future blog posts. In my comments, key ideas for improvement were to include more of my personal view points and experiences, as well as to include more multimedia tools. Some of the comments on my blog were very useful this week, one even included a link to a video which really expanded on some of the ideas we had discussed. Therefore next week I will work on improving my comments on others’ blogs. Having read other peoples blogs this week, it has inspired me to use and experiment with a large variety of tools in order to make my blog more exciting and also as way of incorporating different methods of research, such as videos and graphs. This will allow me to fill more blog with as much useful content as possible. I have enjoyed this weeks topic and reflection and look forward to developing my skills and posting next week.

Discuss the arguments for and against having more than one online identity…

What is your online Identity? An online identity is a social identity that an internet user establishes and uses when participating in activity on websites and social media. A person can choose an identity that is truly representative of who they are. They can do this by doing things such as using their own photos as display pictures on websites such as Facebook and Twitter and by sharing their own personal opinions and ideas. However, some people choose to have an anonymous presence online and they do this by limiting the amount of personal information they share on the internet. This can go as far as not using a real name.

Today, people often tend to have more than one social identity. This can mean having a profile on many different social media platforms but also having more than one profile on one particular website. There are many reasons why people do this, for example, on instagram a person could have one profile for sharing pictures with family and another for sharing pictures with friends. Often information you share with family may not be relevant or suitable or it may be more personal than what you would want to share with your friends. Another reason why people may do this is to have a social media account for work purposes and an account for leisure. There are so many ways to use the internet today so having different profiles is almost essential and definitely more appropriate.

However, there are some negative aspects to having more than online identity. Having more than one online identity can often be difficult to keep up with and time consuming. Having to reply to comments and messages on all profiles can take up time and may be stressful as a result. This type of situation can lead to those comments and messages being ignored by the user and so the people who have messaged may feel offended that they have not received a response. Also, it can be a problem when other accounts are found by employers that they do not think are acceptable and finally can open up opportunities for people to use other peoples identities.

Although, despite the negatives, having more than one identity is a great way to use the internet professionally for its many different purposes.



Jamie (2017) 60+ social networking sites you need to know about in 2017. Available at: (Accessed: 27 February 2017).
Krotoski, A. (2017) Online identity: Is authenticity or anonymity more important? Available at: (Accessed: 27 February 2017).
Name* (2011) The pros & cons of your online identity | IFB. Available at: (Accessed: 27 February 2017).
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Explain the concepts of digital “visitors” and “residents” drawing upon your own online experiences to date…

“Visitors and Residents is a simple way of describing the range of ways individuals can engage with the Web”(Themes, 2014). It is a way of grouping together people by the way people use the internet. The majority of people that use the internet tend to be both residents and visitors however most often at different times. Although there are people that can be only visitors and only residents and also people that can be a visitor and resident at the same time.

A visitor is someone who goes online to complete or carry out a particular task that they need or want to do. While being a visitor, a person tends to have no online presence. They see the web as a tool that is purely for the use of completing these tasks or at least making some progress from using the platform. An example of when you may be a visitor could be when you go online to research a particular topic. This is something that most students like myself tend to do regularly. One having done this, a lot of visitors may then go offline or goon to carry out another task. For example, checking emails or going on youtube.

A resident is someone who goes online with the intention to to connect to other people. This is all about having a social presence through social media accounts such as Twitter, Facebook, Instagram and Snapchat. While being a resident, a person tends to behave with a certain amount of social visibility which therefore leaves a social trace. For example this could be tweeting, leaving comments on Facebook posts or even sending snapchats. Personally, i have the biggest social presence on Instagram out of all my social media accounts as it has a layout and features that really appeal to me. In addition to that, it is one of the sites that most of my friends would also use the most and so this is why i would use it more. Therefore this links back to the idea of being a resident as it is all about connecting with people and so Instagram is personally where i can connect with the most people.

Being a visitor and resident can overlap and so to conclude with something that may bring a better understanding on these concepts i have included this diagram which shows how online presence can range from visitor to resident but also from personal to institutional. vr-hea-cr_0.jpg

Higher Education Academy’s challenges of residency project
©Higher Education Academy
All rights reserved


and, D.W.S. (2012) ‘Visitors and residents: A new typology for online engagement’, First Monday, 16(9). Available at :
Themes, C. (2014) Visitors & residents. Available at: (Accessed: 12 February 2017).
Visitors and residents (2014) Available at: (Accessed: 12 February 2017).